Friday, February 3, 2012

Working with the E*Trade Chimp

From the archives of AdWeek:
"Jonah, the E*Trade chimpanzee...  was denied access to AdWeek's 7th-floor offices (building codes were cited, though one suspects crowd-control concerns).  So the Super Bowl ad star and his entourage, which included a treat-dispencing handler and bodyguards in E*Trade caps, headed to 9th Street and 4th Avenue for a hastily relocated photo shoot.
more of  E*Trade Chimp and Pets.com Sock Puppet
In a neighborhood that thinks it's seen everything, Jonah quickly drew a crowd.  As the shoot progressed, favored admirers - particularly the photographer - were frequently hugged, and one hesitant toddler received a reassuring, toothy grin.  Though he travels cargo class, Jonah maintains the aura of a star - an impression reinforced when, with the photo session all wrapped up, he was swiftly whisked off to a waiting van and his next appointment." - Tim Nudd
I think I know why Jonah admired me that day.  I've never shown this photo before, but here goes...  Wow what a resemblance!!  lol